CRVENA LUKA HOTEL & RESORT
Biograd Na Moru, Croatia, 2017–2020
Real Estate Consultant
PROJECT
Mixed-use hotels and residences. 66 luxury resort residences, price range from EUR 170k to EUR 2M. 25% sold during first sales season. Gross sales value of EUR 40M.
- Advising resort owners and high representatives about new client aquisition strategy and marketing strategy
- RE valuation and pricing analysis
- Market research
- Training and management of the sales team
- Negotiations with real estate brokers
- Supervising the full purchase process from the first contact to the client to the closing of the deal
- Integrate the strategy and supervise the creation of website and marketing campaigns by recruiting the appropriate professionals and negotiate with suppliers and partners
- Supervising PR and promotional campaigns
- Organization of after-sale and property management services
- Responsible for the financial success and budget monitoring
- Ensure that the project generates approved returns and profits to meet requirements set in the sales strategy
THE NEW LUXURY RESIDENCES
Zagreb, Croatia, 2015–present
Founder & Real Estate Consultant
- Advisory services to the RE investment trusts, landers, property owners and developers
- Real estate project development – pricing analysis and feasibility studies
- Scanning of RE market and generating business opportunities
- Training and management of sales and marketing teams
- Brokerage
FALKENSTEINER PUNTA SKALA RESORT
Zadar, Croatia, 2015–2016
Principal real estate consultant for the markets of Sweden, Slovenia, Serbia and Bosnia
PROJECT
Mixed-use sustainable resort including 187 branded residences, hotels and retail facilities. Price range from EUR 220k to EUR 625k.
- Reviewed and analyzed company’s real estate assets and sales goals,
- Prepared and presented the study “Luxury Mixed-Use Resorts in European Markets”,
- Developed the International Marketing and Sales Strategy for the markets of Sweden, Slovenia, Serbia and Bosnia,
- Established an ongoing collaboration with the CEO of the Owner’s Group and all relevant stakeholders to ensure achieving of sales targets,
- Managed marketing and communication channels in targeted markets in collaboration with the onsite sales team,
- Identified relevant sales partners and developed relationships to raise real estate awareness and drive demand,
- Collaborated with global PR firms, managed and hosted press visits and press trips,
- Promoted the residences at TV shows, real estate fairs and presentation events,
- Presented the residences to interested clients,
- Responsible for the sales targets,
- Delivered monthly marketing and sales reports together with budgets dedicated to a specific market.
COLLIERS INTERNATIONAL
Zagreb, Croatia, 2016–2017
Consultant for Luxury Real Estate & Mixed-Use Destinations
- Advising private equity firms and property investors
- RE project development marketing & sales strategies, pricing analysis, property valuations and feasibility studies
ADRIA EXCLUSIVE LTD.
London, UK, 2013–2015
Advisory partner
- Developed and implemented strategies for increasing market share and market awareness for emerging concierge industry,
- Lead the positioning strategy with a particular emphasis on VIP target audience, competitive differentiation and value proposition,
- Financial controlling,
- Provided advice and training to reach a luxury level of service to VIP clients,
- Luxury real estate brokerage
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DUBROVNIK SUN GARDENS
Dubrovnik, Croatia, 2010–2012
Director of Real Estate Sales and Marketing
PROJECT
Mixed-use hotel and residences. 207 luxury resort residences, price range from EUR 170k to EUR 750k, EUR 4,500/sqm. Gross sales value of EUR 80M.
- Overall leadership and overseeing of the residential marketing and sales
- Responsible for following strategic vision and meeting sales goals
- Ensure that the project generates approved returns and profits to meet requirements set in the sales strategy
- Management of sales and marketing team
- Maintaining relationships with the hotel operator and investment fund which owned resort
- Ensure customer satisfaction
SAVILLS INTERNATIONAL, UK
Split, Pula, Zagreb – Croatia, 2005–2010
Head of Business Development
- Setting-up of new business-units/offices in several cities across Croatia
- Integration of the vision strategy
- Development of relations between Croatian and UK offices
- Development of real estate brokers network in the UK, Ireland and Scandinavia
- Recruiting, hiring and training the team members who had represented the firm locally
- Developing revenue growth for Savills
AZURE INTERNATIONAL REAL ESTATE & YACHT SERVICES
Dubrovnik, Croatia, 2003–2005
Managing partner
- Negotiations with landers, property owners, bankers and developers – New client aquisition
- Organization of the purchase process from the first client contact to the closing of the deal
- Yacht supply services
ECO TURTLE BAY RESORT – BOUTIQUE ECO RESORT AND PADI DIVE CENTER
Cayos Cochinos National Park, Honduras, 2001–2003
General Manager
- Supervised a stuff of 12 international, full time employees
- New client aquistion and developing different sales channels
- Supervised all levels of assistance to the guests
- Proactively developed a high-level of service and a ‘can-do’ mindset